Quirk eMarketing: Applying Social Media to Business Challenges

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Quirk eMarketing is a full-service digital marketing agency with offices in Cape Town, Johannesburg and London. We provide creative and strategic digital marketing services to a range of international clients. Quirk Education is dedicated to sharing our knowledge and expertise with people who want to learn more about eMarketing. We do this through our online courses, lectures and our popular textbook, ‘eMarketing: The Essential Guide to Online Marketing’, which is used in over 120 universities worldwide.

COURSE NAME:

  • Applying Social Media to Business Challenges

COURSE DESCRIPTION:

  • Applying Social Media to Business challenges is a course for people wanting to learn how to use Social Media to address business challenges, whether it be increasing sales, building awareness, online reputation management or customer relationship management.
  • Knowing how to successfully use Social Media for your business is key to providing your customers with an interactive brand experience and growing strong customer-brand relationships. The content of the course is based on a number of case studies which illustrate how Social Media can be used to tackle a business issue.
  • The course is conducted via the Quirk Learning Centre, which is an online platform designed to facilitate student-lecturer interaction. Here students will be able to download their course notes, watch online videos, participate in discussion and share useful resources on the forums and chat rooms.
  • Students are assessed through weekly assignments and a research project, the successful completion of which results in the award of a certificate.

COURSE DURATION:

  • 6 Weeks

COURSE LOCATION:

  • The courses are run online and are distance-based, thus can be completed by anyone from anywhere in the world.

PREREQUISITES:

  • Regular access to the Internet and email. You should have sound knowledge of how the Internet is used as a tool for business and be familiar with the various Social Media networks available.

FOR MORE INFO/BOOKINGS, PLEASE CONTACT:

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